Insurance
& Finance

Banks, insurers and brokers, industry associations, financial service providers and fintech startups use our services.

What are we doing for them?

  • market research and analytics,
  • development of a marketing strategy,
  • creation and redesign of financial services,
  • pricing for financial services,
  • marketing communications, including financial literacy projects.


iMark has over 30 satisfied clients and 70+ successful projects in the financial sector over the past 6 years.

 

The iMark team conducted a study of the banking market for us in the summer of 2020 as per practices for dealing with customer complaints. We worked with a part of the team to study the insurance industry in 2019. I am satisfied with the quality, analytical reports and presentations. The guys take a responsible, comprehensive and proactive approach to research, they listen to the request and give the result. They are strong both in the analysis of the Ukrainian financial market and in the study of international practices. I recommend and hope to implement a number of interesting projects with them.

Tatyana Burak, senior expert, USAID financial sector transformation project

 

fin
We help financial sector companies to hear and understand consumers in order to create convenient services for them. We study the behavior of customers and the work of the market players themselves – these are more than 45 cases on market research and analytics. Here is an example of the report for USAID FST.

Finance is complicated and boring. But everything changes if the client is convinced that a bank, an insurance company or a fintech project solves his/her problem. For the last 6 years, we have written 500+ texts about the benefits of financial services as per insurance, banking and financial literacy. Here is an example.

target

Our clients

MetLife Ukraine

USAID "Financial Sector Transformation"

UNIQA

PZU Ukraine

Arsenal Insurance

ARX

Insurance company INGO

USG

Oranta

Ukrainian Insurance Federation

OVB Allfinanz Ukraine

Providna

Broker service group

European Insurance Alliance

Kniazha Life

Veltliner

Feedback

We have been working with iMark for 5 years. With their support we have launched 3 new products to the market, launched all SMM corporate channels, promote financial literacy ideas, and have been twice nominated as “Reputation activists”. I strongly recommend them. They are professionals.

INNA BIELIANSKA, GENERAL MANAGER, METLIFE UKRAINE

We have been working with iMark in a number of projects. Namely in winter 2019, we engaged them into the development of industrial strategy of Ukraine’s insurance market. This team has the best expertise in the researches of Ukrainian financial services market.

YEVHENII SHUMAKOV, DIRECTOR, UKRAINIAN INSURANCE FEDERATION

We have been working with iMark since 2016. The agency has proved itself as a reliable partner and a unique expert in the financial services marketing. We have given them tough tasks many times and we always received the needed result.

OLEKSANDR MELNYCHUK, PR HEAD, INGO

We have been working with iMark for more than 4 years in various directions: starting from market research to content creation. The team is now maintaining UNIQA’s corporate blog. There are two reasons why I recommend them: deep expertise in the market and stable high quality.

ALYONA SYMONCHUK, PR HEAD, UNIQA UKRAINE